The so-called intelligent TV, it is to point to as smart phones, has the open platform, carrying the operating system, can be made by users to install and uninstall the software, such as game third party service providers procedures, through such procedures for color TV sets to keep the function of the expansion, and may through Internet, wireless network for surfing the web the floorboard of the kind of color TV sets. By intelligent TV definition see not hard, to do well the intelligent TV, TV hardware and software services within stronger to provide users with comfortable, with intelligent TV use experience.
In 2012, intelligent TV market pattern has basically formed three factions wrestler, and feral. Select apple, lenovo and long rainbow as observation, does not mean that the intelligent TV market is no other manufacturer, mainly because they represent respectively three entirely different intelligence forces. To apple as a representative of IT enterprise wants to own application service implant after PC and intelligent mobile phones after another intelligent terminal-intelligent TV of them; To lenovo, as a representative of the computer distributor also not satisfied to public praise good personal computer sales market, intelligent TV market into a corner; And traditional domestic enterprise and the number of colour TV sets produced not idle, flat is not the mainstream, intelligence is the way out. A chaotic “sitting room wars” has started.
Apple intelligent TV has not come, short-term also won’t come, but each big media have been in close attention to its intelligent TV news of lace. Successful IT enterprise why will tap into intelligent TV industry? Don’t like stir up water, also do not like encircling money (at least in the short term is not), but like animated a share of IT can do things shall be do well and confidence in do intelligent heroism TV. But IT enterprise intelligent television field into really advantage?
There is no doubt that is, for in software development and application are and its strong IT giants are speaking, development and production of intelligent TV is they can make IT and most can do. For intelligent TV the test is hardware, software, services, experience. Who can say apple and other IT giants are in these respects no advantage? Legend has it that apple iTV equipped with full aluminium body, Siri speech assistant, and FaceTime video calling. For now listed intelligent TV has the latest operating system, powerful smart processor, cross screen control, more interactive screen and human-computer interaction and so on application, almost nanbu dao apple, and as always with innovation as the ultimate weapon of apple, if really sold one intelligent TV, its may be introduced the application of innovative how also let a person really looking forward to, and at the same time the temporary blank also make existing do intelligent TV enterprise smooth added a few minutes of the feeling of oppression. In addition, comfortable user experience is also a big win for apple etc. But, not foreign monk will be to chant buddhist scripture, apple’s intelligent TV as exotic, want to sell very well in China also have some inevitable is not open around the difficult problem to solve.
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